Not everyone needs this email.

A segment is a query, re-run every time you use it. Ask once and the answer stays current as people sign up, change plan and go quiet.

Segment

Pro, gone quiet

  • Plan is Pro
  • Last seen over 30 days ago

2,455

contacts

Updated just now

Tom Bakker

Joined the segment

2m ago

Priya Nair

Left after upgrading

1h ago

Three you could build today

All contacts12,480
Signed up in the last 30 days4,902
Opened an email this week2,870
Plan is Pro1,146

What you can do with one

Joined “Pro, gone quiet”

Tom Bakker

now

Workflow started

Win-back

Running

Joining can start a workflow

When someone enters or leaves a segment, a sequence can start on its own.

Send “August update” to

Pro customers2,455 contacts
Everyone12,480 contacts

Send to just the people it fits

Aim a campaign at a segment instead of the whole list. Fewer unsubscribes, a better sending reputation.

Static list

Beta testers

  • Ana Ruiz
  • Priya Nair

+ Add contact

Hand-picked when you want

Some groups are a judgement call. Beta testers and VIPs can be a static list you manage yourself.

Also included

  • Any field you store

    Standard fields and your own custom data.

  • Email activity

    Filter on opens, clicks and tracked events.

  • AND and OR together

    Group conditions to say exactly who you mean.

  • Always current

    A query, not a copy. Nothing to refresh.

  • Workflow branches

    The same segment can split a workflow.

  • Subscription aware

    Unsubscribed contacts are never mailed.

Frequently asked questions

Build your first segment.

Start on the free plan with 1,000 emails a month, no credit card needed. When you need more, every email is $0.001, with unlimited contacts and every feature included.